Engage your customers with precision while empowering your sales team
Every interaction with a customer is an opportunity 鈥� to serve a need, spark interest and nurture a relationship. And behind every interaction, outreach or client meeting is valuable data to track performance and make effective decisions as a business.
Customer relationship management (CRM) solutions can help you deliver personalized experiences, close deals faster and automate processes between sales, marketing and customer service.
Harness the power of a modern CRM. Contact us to get started.
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Our team
Kyle Aulerich
Kyle Aulerich is a principal with more than 18 years of experience in providing trusted business consulting services. He is attuned to the needs of various industries, from construction and real estate to wealth management and healthcare. In addition, Kyle advises his clients on technology modernization strategies. Clients appreciate his tailored approach to help them overcome challenges and meet their goals.
Ryan Swiderski
Ryan Swiderski is a technology partner serving the MRD practice. He leads Wipfli鈥檚 retail and consumer products industry, specializing in CX tech, including Microsoft Dynamics 365, Salesforce, ERPs, business intelligence solutions and more.
Andrew J. Potasek
Andrew Potasek brings more than 11 years of experience to help our clients in process and design with a focus on Microsoft Dynamics and D365 technologies. Andrew is highly respected for his motivation and flexibility.
Matt Gelb, VTSP, MCTS
With over 20 years of experience, Matt Gelb provides technology advisory, planning and implementation services to Wipfli鈥檚 construction and real estate clients. The combination of his business consulting services and industry expertise produces the initiative, astute analysis and unwavering commitment and enthusiasm his clients have come to rely on. Matt also provides business analysis, subject matter expertise and project management for enterprise-wide business application implementations and process improvement efficiencies, with a primary focus on customer relationship management (CRM).
CRM is more than a pipeline
CRM solutions have evolved beyond managing customer data and sales processes. We dive into the full potential of CRM analytics and functionality to shape business decisions and modernize operations.
Determined to 鈥榙o CRM right鈥�
Faith Technologies, one of the largest privately held electrical contractors in the U.S., invested in a CRM to coordinate its sales cycle 鈥� but teams weren鈥檛 using it. Learn how they revived their CRM to reach performance goals with an expanded contractor-specific solution.
