How can companies deliver secure digital customer experiences without sacrificing customer convenience? In this episode of Bank on Wipfli, we explore how organizations can break the traditional trade-off between security and ease of use in digital workflows.
Wipfli’s Robert Zondag, partner, talks with Tracy Fox, co-founder and chief revenue officer of , about the future of secure customer engagement, including:
- The 72% disconnect between companies’ perceived customer experience and actual customer satisfaction.
- The impact of friction-filled security processes on customer drop-off and delays.
- How COVID accelerated digital transformation and created demand for remote, seamless workflows.
- The role of fluid, modular workflow automation in reducing friction and improving outcomes.
- Why companies must rethink “sharing” versus “sending” data to meet customer expectations.
